UPS, Churchill Downs & NASCAR Launch Joint Promotion
March 5, 2008 – 1:02 pmChurchill Downs, United Parcel Service and NASCAR have teamed up to in an effort to promote the 134th running of The Kentucky Derby. The UPS car #44 will feature Derby imagery and will race a week before the Derby. For it’s part, Churchill is holding an online sweepstakes called “Off to the Races Delivered by UPS”. The grand prize is two tickets to the Aaron’s 499, two tickets to the Kentucky Derby and a behind-the-scenes meeting with UPS car driver David Reutimann.